Hotel Pricing Fundamentals and Rate Strategy
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Author: DCT
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Level: Introduction
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Study time: 2 hours
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This course is designed to provide you with a basic understanding of the frameworks behind various common pricing strategies and typical ways in which prices are set in hospitality.
We study both value-based and market-based pricing and discuss the importance of rate integrity.
Complete the course quizzes for a DCT-Online Certificate of Completion.
We study both value-based and market-based pricing and discuss the importance of rate integrity.
Complete the course quizzes for a DCT-Online Certificate of Completion.
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Video time: 7 lessons
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Exams: Two Quizzes
What you will learn
The framework that supports a set of pricing strategies
The fundamental basics for pricing like the economics of supply & demand and the overall determinants of demand
Various pricing strategies that can be adopted in hospitality to price different products and services
Pricing innovations in hospitality
The distribution channels used to promote hospitality products