Hotel Pricing Strategies
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Author: DCT
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Level: Introduction
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Study time: 2 hours
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This short course provides insights into forecast based pricing and occupancy and length-of-stay based pricing.
We also review the importance of loyalty pricing and attribute based pricing.
All of these concepts working in parallel are critical for a successful hotel pricing strategy.
Complete the course quizzes for a DCT-Online Certificate of Completion.
We also review the importance of loyalty pricing and attribute based pricing.
All of these concepts working in parallel are critical for a successful hotel pricing strategy.
Complete the course quizzes for a DCT-Online Certificate of Completion.
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Video time: 4 lessons
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Exams: Two Quizzes
What you will learn
The framework that supports a set of pricing strategies
The fundamental basics for pricing like the economics of supply & demand and the overall determinants of demand
Various pricing strategies that can be adopted in hospitality to price different products and services
Pricing innovations in hospitality
The distribution channels used to promote hospitality products